Assortment of individuals jogging, t-shirts, and designing athletic wear.

About Us

What We Do

We create running apparel for individuals. As a runner, you are the unique culmination of choices that make you the athlete you are. No two runners are the same. No two training plans, race strategies, or recovery methods. Our sport can be hard. It takes its toll on our bodies, asks questions of our minds, and tests our resolve as humans. Running can be ugly. We grimace our way through biting cold winters, blink away sweat in sunbaked summers, grit our teeth against the rising of hills, and fight the demons that hold us in our beds on dark mornings.

Our running apparel has been meticulously developed and tested by athletes who embrace the individual and celebrate the personal journeys that pursue the enlightened state that running can bring. The perfect blend of iconic style, premium materials, and high-performance functionality.

Whatever your journey, dare to be Uncommon®.

The Story So Far

Uncommon Runner was founded by Luke and Emma Sears, a British couple now based in Columbus, Ohio.

Coached by his dad, Luke grew up competing in regional and national events in track, road, and cross-country. Inspired by greats like Haile Gebrselassie and Paula Radcliffe, he developed a lifelong respect for the discipline of running and is now a coach himself.

Emma brings a background in design and a sharp eye for visual identity. Both worked in the fashion industry before furthering careers in iconic international brands. Together, they created Uncommon Runner: performance gear built with edge, intention, and identity.

Each piece is inspired by uncommon athletes, past and present.

The Now

A full range of custom developed running apparel has landed.

Fabric sourcing has taken us to Italy; famed for the world’s highest quality garment materials.

We have undertaken the years long process of designing each garment from scratch. It starts with a concept and must be translated into a drawing with detailed specifications. This involved tirelessly taking specific measurements, ordering sample garments, and adjusting them little by little until they are perfect.

Each fabric and design feature has being tested by runners from our community. For example, potential TempoTech Tee fabrics would be worn on long runs through humid summer nights and as a base layer on frigid winter morning interval sessions. If something didn’t work, we would send it back to the drawing board.

We are incredibly excited to have launched our range of specialist premium running apparel. Developed in collaboration with athletes from across the USA and Europe, we endeavor to create go-to garments that reflect the determination and character of the individuals who have helped us along the way.

If you’ve enjoyed our story so far, you might like to join our community and subscribe to our newsletter. Thanks for joining us.

See you out there,

Luke & Emma